{"product_id":"beijing-jeep-the-short-unhappy-romance-of-american-business-in-china","title":"Beijing Jeep: The Short, Unhappy Romance of American Business in China","description":"\u003cp\u003eThe book provides a detailed, investigative look into one of the earliest high-profile joint ventures between a Western corporation and communist China. In 1979, American Motors Corporation (AMC) partnered with the Beijing Automotive Works to manufacture Jeeps locally. Mann explores the intense culture clashes, bureaucratic gridlock, currency troubles, and differing operational expectations that ultimately turned the groundbreaking business venture into a cautionary tale for foreign companies trying to enter the newly opened Chinese market.\u003cbr\u003eNon-Fiction: Business:   Mann\u003c\/p\u003e","brand":"Touchstone Books","offers":[{"title":"Good \/ 000130001","offer_id":68113662279831,"sku":"9780671725044-GD-000130001","price":9.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0741\/9002\/8951\/files\/3838113482427.jpg?v=1792660458","url":"https:\/\/thriftreads.co.nz\/products\/beijing-jeep-the-short-unhappy-romance-of-american-business-in-china","provider":"Thrift Reads","version":"1.0","type":"link"}